I suspect $300 wireless earbuds might have been a bit easier to swallow back when the technology was still something of a novelty just a few years ago.

Now that these devices are fairly ubiquitous, however, it going to be tougher for a company to justify what essentially twice the price of a set of AirPods.

That said, the Momentum certainly look nice.

And they probably are — Sennheiser makes nice, premium products.

Announced at IFA in Berlin this week, the earbuds have 7mm dynamic drivers, support AAC and Qualcomm aptXTM for bluetooth high-def audio. The headphones work with Siri and Google Assistant, via a touch interface.

Battery life is pretty decent at four hours, plus 12 more via the recharging case.

The case actually looks pretty nice too, with a fabric cover that got a real Google Home vibe.All of that can be yours in mid-November for the totally not crazy price of 299.95 U.S.

American dollars.